It's not about the sector, it's the about project
The important thing is not to keep moving, but rather to know in which direction to go. Our 37% success rate proves that we know how to guide our clients.
Once a project is approved, one of the essential aspects is communication and dissemination, in addition to measuring the socio-economic impact of these projects.
At Zabala Innovation, we manage the communication and dissemination activities of European projects: we define the communication strategy and objectives, identify the target audience and design the communication plan to transmit the key messages.
Zabala Innovation has a team of communication experts who prepare the project files, manage the task of disseminating the projects’ key messages (mission, vision, values, management plans, objectives) and identify the most relevant target audiences to be addressed.
Once the communication plan has been defined, at Zabala Innovation, we activate and coordinate the communication activities. We design the elements, select the appropriate media, and create the messages to be transmitted, through specific channels, based on the previously defined target audience.
To ensure a project’s success, clear and fluid communication is not enough; it is crucial to manage the social assessment and impact of the project.
European projects have always had a major impact on society, on the population of the Member States, but also globally. Depending on the sector or the type of programme, EU projects can impact different groups within society. Many projects are focused on education, entrepreneurship, and social inclusion, just to name a few.
The scope also varies: Horizon Europe, the new framework programme for the period 2021-2027, is funding projects with long-term social impact, generating structural and revolutionary changes in certain sectors, whereas Erasmus+ is more focused on current social problems.
Zabala Innovation helps define a social innovation strategy and measure its impact, the social improvements achieved by the projects, and the measures necessary to establish the new developments they imply in society. Simultaneously, we manage tools to favour the adoption of results and innovations by EU citizens.
“Communication and dissemination is a key element in the transformative work of European society. ”
Susana Garayoa
Are these project support activities mandatory for HE to finance a project?
In Horizon 2020, and now Horizon Europe, beneficiaries must engage in dissemination and exploitation activities. Since these programmes are financed by EU citizens, European projects should benefit the largest number and the fruits of research should reach society as a whole.
We provide advice to activities that encourage innovation, aimed at promoting the development of new innovative markets from the demand side, through public procurement.
We can help you with cascading funding, an EC mechanism that distributes public funding to help SMEs develop digital innovation.
Europe offers many opportunities to support and foster Research, Development and Innovation actions. Competition is high and being well positioned among stakeholders active in each sector requires a well thought-out plan of action and an active way of promoting visibility in Brussels.
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INNOVATION CONSULTANCY
With this document, written by our colleague Guillermo Dorronsoro, we want to offer you a guide to carry out an innovation strategy in your company
The important thing is not to keep moving, but rather to know in which direction to go. Our 37% success rate proves that we know how to guide our clients.
We lead leading European projects and studies in different sectors, such as smart cities, energy and environment, ICT, biotechnology and open innovation. Our goal is to innovate and to create new paths within the European innovation ecosystem.
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